Sunday, April 20, 2014

Hootsuite For Companies

Both small vendors and major companies use Web 2.0 applications to attract clients and new customers. These companies use social medias to conduct their activities. Some companies use medias such as twitter, facebook, linkedin, and Google+ to monitor their RSS feeds. These feeds allow these companies to respond to the needs of their clients as well market new ideas. Some major companies that use social media are H&M, Tiffany and CO., and IBM. In order for these companies to stay on top of their feeds on each website, they use a management system respectfully named Hootsuite.

HootSuite is a web and mobile social media dashboard that helps individuals and organizations spread messages, monitor conversations and track results across multiple networks including Twitter, Facebook and Linkedin.

The benefit of using this web managing dashboard are the feeds and live updates. This allows companies to respond in real time. The impact of this product allows companies to market reach millions of people and it allows users to market new products.  I can see this product assisting and resolving complaints and negative reviews.

-Mario Wilson

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