I work in the technology department at a large print and
fulfillment organization, FGS, Inc. At one time, fulfillment houses were
considered the paper-pushers of business, making sure valuable information got
into the correct hands in a timely manner. Rarely was our industry synonymic
with cutting-edge technology or computer services, but I am glad to say that
over the past five years my company has revolutionized the way people thing
about fulfillment.
Ten years ago, when I started working for FGS, our
technology department consisted of two people whose basic jobs revolved around hardware and database management. Since then, our department has grown to a
team of over 20, and we have built a suite of six major products that have changed
the face of our industry; eVolve, @Access, Centerpoint, Corecom, Crypta, and
MarketSync. All of these products are revolutionary in the way they change
industry thinking and challenge the market, but MarketSync & eVolve in
particular has broken new ground and has given our technology base the capacity
to break into new industries.
MarketSync & eVolve, at their core, are order entry and
marketing engines, but they are really so much more. They allow users to
customize marketing documents, mailings, e-bursts, and communications and then
send them out to potential clients with a simple click of the mouse. We have also
created APIs that allow companies to integrate our products with CRM applications
like SalesForce with nothing more than simple installation using “plug-and-play”
technology.
I expect those of you in the business world, especially
those using CRM systems will be hearing more about MarketSync and FGS in the very
near future, but in the meantime, feel free to check us out at thinkfgs.com and
marketsync.com!
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