Saturday, April 12, 2014

"Mash Up" - E Courtney


Mash-Up

In researching for the blog, I found a technology that, though it is not cutting edge or ‘new,’ its definition is new to me and hopefully to you.  The technology is called “Mash-Up.” 

The origination of the phrase comes from the British-West Indies.  It is a slang used to refer to someone as under the influence or drunk. 

The current use of “Mash Up” was adopted by the music industry.  It is when you take content from one piece of music and blend it, merge it or ‘mash (it) up’ with content from another piece of music.  A good example is when Pit Bull takes a sound bite from an original song previously done in the 80’s or 90’s and then adds his own unique music and lyrics to create and entirely new piece of music.

In relation to the internet, to ‘Mash-Up’ is to take different sources of data or information and incorporate them into a web page you might be creating.  For instance, let’s say I refer to an address for a location of my business.  Instead of the person having to exit my web page and go to MapQuest and type in the address, wait for the page to load, et cetera, I can incorporate the MapQuest link directly into my web page or I can ‘mash(it) up’ into the web page. 

Mashing up a web page not only saves time and money for the developer, but it also saves time and potentially money for the person using the web page.  One simply incorporates all they want the viewer to see all on one nice and tidy web page. 

Eric Courtney
 

Sources 

Wikipedia.  “Web 2.0.”  Wikipedia.com, date not given.  Retrieved April 10, 2014 from http://en.wikipedia.org/wiki/Web_2.0.
 

Wikipedia.  “Mashup.”  Wikipedia.com, date not given.  Retrieved April 10, 2014 from

WhatIs.com. “Mash-Up.” WhatIs.com, date not given.  Retrieved April 10, 2014 from

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